Consulting travel agent latest trend

By Liz Yurco

Saturday, October 4, 2008 11:26 PM EDT

“In fashion, one day you're in, and the next day you're out.” That's the tagline of the popular Bravo TV series “Project Runway.” What host Heidi Klum doesn't say is that classic designs never go out of style. And while the spotlight dims on some looks, in time they often are all the rage again.
Likewise, travel agents are staging a comeback.

Booking travel online was the fad for many years. However, people have discovered that they don't necessarily save time and money by using online travel company Web sites. They realized that they were unaware of important information that they didn't think to look up on the Internet or couldn't locate there. If a sudden change in plan arose or a problem cropped up, they found that their phone calls to a general service number went unanswered.

As a travel agent, I'm with clients before, during, and after a vacation. A couple of years ago, I arranged a European cruise for a couple and two of their relatives. They wanted to spend time in London sightseeing before their ship departed and then fly to Paris when the cruise was over. I made private sightseeing arrangements through their Paris hotel's concierge to fit their special needs. A monkey wrench got thrown into the works when, instead of taking a plane to Paris, they had to take the Chunnel. I quickly set up transportation from the train station to the hotel, and I informed their family members of their whereabouts. Upon returning home, they were happy to know that travel insurance covered all the additional expenses.

My professional contacts keep me up-to-date on specials, policy changes, and so on. This means my clients have an inside track to information, often not yet available online, that could result in their having a more-bang-for-the-buck vacation or being able to avoid an unwelcome surprise upon arrival at a hotel.

Travel industry interests, such as a hotel group, a cruise line, or a tour company, sponsor familiarization trips so that agents can learn about destinations and services while keeping in mind what their clients would enjoy seeing and doing. When I'm on vacation (I'm partial to the Caribbean), I make a point of touring the area (or the island), visiting different resorts, and meeting with hotel managers. Doing so makes recommending a place to go and a place to stay so much easier when I get to know my clients.

Sometimes travel agents are more than travel agents. For instance, they can be wedding planners, too, making travel arrangements for all the attendees of a destination wedding and working with a hotel's wedding coordinator. A few years ago, I booked a family reunion cruise for about forty people from across the country. I arranged an on-board cocktail party, where they reconnected and swapped stories. I also helped set up shore excursions and made sure special accommodations were provided for the wheelchair-bound participant.

A term of art in the travel industry is “added value.” For example, a hotel policy of “kids eat free” is considered an added value. A travel agent can be a true added value - not merely akin to a fashion accessory - when arranging everything from a quick weekend getaway to an extended globe-trotting vacation.

Liz Yurco is the manager of Liberty Travel Auburn Plaza. She has worked in the travel industry for 20 years and loves to travel with her husband and three children

The Citizens' Say

Post your comment - click here

There are 1 comment(s)

aliwallace wrote on Oct 6, 2008 1:13 AM:

" I totally agree with the above, as a new travel agent who understands a siste presence is crucial but its the extra service that you don't get with a booking site, in fact its very difficult to speak to anyone! I've created www.myweekin.net that includes unlimited access to two travel agents for questions/assistance about client's trips, its new so let see if people just want to book quickly or utilise the knowledge of travel agents. "

REGISTRATION IS FREE.
Registered users sign in here:
*Member ID:
*Password:
Remember login?
(requires cookies)
 
Unregistered users can register here:

Do not use usernames or passwords from your financial accounts!

Note: Fields marked with an asterisk (*) are required!

*Create a Member ID:
*Choose a password:
*Re-enter password:
*E-mail Address:
*Year of Birth:
 

(children under 13 cannot register)

First Name:
Last Name:
Company:
Home Phone:
Business Phone:
Address:
City:
State:
Zip Code:
 
E-Citizen
E-Edition
Wheels Etc.
Find a vehicle
Hot Jobs
Find a Job
Homes Etc.
Find a Home
TV Week
Find a program
Search Classifieds
Find, Buy
Place a Classified Ad
Sell
Skaneateles Journal
The Journal
New! Best Bridal
Here comes the bride. . .
Liven Up the Holidays
Fa-la-la-la-la-la-la-laaaaaa
Logo HereNew! Off the Menu
Good Eatin'!
Newspaper Ads
See it again
CNY Boats Etc.
Achors aweigh!
New! School Project
A breakdown of the new school project.
Sections
Special Sections

Top Jobs

The Citizen Copyright ©2009
A division of Lee Publications, Inc.
25 Dill Street
Auburn, NY 13021

Contact Us

Add to My Yahoo!