Darien Lake ending its season early

by The Associated Press

Wednesday, August 9, 2006 9:51 AM EDT

DARIEN CENTER - The state's largest theme park said it will end its summer season four weeks early this year as its corporate parent continues to suffer financial problems.
Six Flags Darien Lake, located halfway between Rochester and Buffalo, is one of six properties being considered for sale by parent company Six Flags Inc. because of financial losses. As of July 31, the park had already reduced operating hours five out of seven days and closed two rides, including a major roller coaster. The new closing date is Oct. 1.

The amusement park is one of Genesee County's biggest employers, with about 2,000 workers during operating season.

Six Flags spokeswoman Wendy Goldberg said Tuesday that the decision to move October's “Fright Fest” event to September and close early was based on weather and attendance projections.

“It's a seasonal business,” she said, and the company decided moving the Halloween-themed event earlier would “allow more people to attend and enjoy the experience.”

Goldberg declined to comment on this season's attendance at Darien Lake, saying the company does not break out numbers at individual parks in its reports.

The park's Batman Thrill Spectacular stunt show was closed this week, costing an unspecified number of workers their jobs. Park employees told the Daily News of Batavia they were informed it was a corporate decision to close the stunt show after its 7 p.m. show Sunday.

Six Flags Inc. has been plagued with financial troubles, announcing last week in its second quarter earnings report that attendance and revenue continued to be down from a year ago. The company also faces more than $2 billion in debt and tried to change strategies this year under a new management team in an effort to increase the family appeal of its parks.

In June, the company announced plans to sell six of its 30 theme park properties, including Darien Lake, Six Flags Elitch Gardens in Denver and Six Flags Splashtown in Houston.

The Denver Post reported that Elitch Gardens canceled its parades, theater shows and drum line last week. Previously, the 75-acre park had laid off a number of workers who dressed as cartoon characters and had reduced the attraction's operating hours.

The Citizens' Say

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There are 4 comment(s)

K wrote on Aug 10, 2006 8:54 AM:

" It is ridiculous to hear Six Flags is having finanical problems. That's just poor management. Then again, when you pay $30.00 admission, $7.00 parking and then $2.50 for water, its pretty discouraging. To be honest, I found Darien Lake more fun and appealing before Six Flags bought it... then it became just another chain. It seems in today's day and age of encouraging our kids to do positive activities and families to spend time together, there is a financially reasonable solution to encourage that. How about discounted or free admission for those who don't ride? (E.g. grandparents, etc). "

john wrote on Aug 9, 2006 8:19 PM:

" lower your prices,especially parking! youd get more daily paying ppl. not just the season pass holders! 3 bucks for a coke is ridiculous! youre operating on old money (season passes) very little new money is being taken in. thats why youre failing! also,hire americans. ppl dont like having foreigners talk to them because they cant understand a word theyre saying. im a former employee of six flags darien lake. ive seen first hand why ppl wont spend money there! "

E wrote on Aug 9, 2006 1:03 PM:

" Darien Lake is a part of my summer childhood memories and I want it to be a fun place to take my children. It would be sad to see it close. I hope that someone else will take over operation of it. It needs some TLC, a few new attractions and better advertising to keep crowds coming back. Someone needs to give it a chance. "

Chris wrote on Aug 9, 2006 10:05 AM:

" This is a heart breaker, I remember as a kid waiting all school year for summer vacation so we could go to Darien Lake, Get Disney on the phone, Walt Disney over Darien Lakes. "

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