AURORA - No need to ring a bell to enter Jane Morgan's house. Just go in the front door and look through the rooms. That certain something could be waiting for you to wear out its welcome when you leave.

“I usually have to stay away from colors that are too pale. Green I can usually get away with because my eyes are green,” said Carol Driscoll, of Ithaca, disappearing, green dress in hand, into the dressing room. “I don't think so,” she said, reappraising her selection, once she came out. “What do you think?”

She was searching for just the right thing to wear to attend her niece's wedding, coming up in Boston later this year.

For her, and many others, Jane Morgan's Little House, located in Aurora, has always been the place.

“If you get your shaper on,” ventured Ellen Marshall, saleswoman for the clothing boutique.

“Then it'll create sausages here,” Driscoll said, “and there. I thought it would be too mother of the bride-ish anyway.”

Her trip, all the way from Ithaca, special to Jane Morgan's was not unusual, except for the fact it included the business's new location, across from the Aurora Inn.

“A pickier customer you'll never find,” she explained. “We've come here for many years - pretty much forever. It just always is the place, because they have the dressiest things.”

It was just the type of process that men, who have their own easy chairs, called “bachelor chairs” at Jane Morgan's, would call tedious and time consuming, but women, no secret among them, know as necessary fun.

Especially if you are a woman who was unable to pick and choose just the right thing to make you feel pretty and confident when you were young. Enter Randi Zabriskie - understudy of, and eventual proprietor of, Jane Morgan's.

“I always loved clothes. But (choosing them) was not something that I could do when I was growing up. When I created an outfit I thought was glamorous, my mother told me to 'go back upstairs and put on that sweater and shirt we bought at Sac's,'” said Zabriskie, herself relaxing in one of the bachelor's chairs, with one eye on the subject, the other on visitors perusing the store. “She had really strong opinions - I resented her when I walked out that door. But I found I had a really creative outlook. I found I was really good at putting things together to see what works.”

Taking turns as an education major at Wells College, then working at home in Bronxville in the garments district in New York City during summer breaks, upon graduation in 1974, signaled the end of two things. One was living in New York City. The other was Zabrinski's original plan of teaching. Instead, she became an understudy of one of the classiest ladies of woman's wear in Aurora, who was to take her under her wing. That being Jane Morgan, known for decades as the one to go to for that perfect apparel, with the hemline down to there, or the color that everyone's wearing.

“After I got married, I asked Jane for a job. I was her manager after Mary Knight retired. I worked for her for 20 years. When Jane retired at age 82, I bought the business. She was a wonderful person and a tremendous teacher,” Zabriskie said.

However, that 1850 building, home of Jane Morgan's Little House, no matter how quaint, was eventually to grow old. Although it had many stories to tell, there were three that became repetitious: the basement, which was used for receiving; and the main and second floor selling areas: each complete with their own set of stairs.

While at a Christmas party last year, someone suggested Zabrinkskie move down the street, into the building known as the Wood House.

“So I turned to Karen Kopp: 'you're a customer, what do you think?' She said, 'Don't underestimate the charm of your building.' And to me, to not have the ambiance didn't seem right,” Zabrinskie said. But then, to complicate matters, Karen Kopp's husband told her, “change is good.”

“So I made an appointment, saw it through new eyes. I could see where we would put the point of sale, the dressing room,” she said.

The decision was made to make the move. With a little help from friends the move was completed in one day.

“We closed (the original building) Saturday, March 25 and finished Sunday, the 26 after church,” she said. The new store reopened April 4.

Dubbed Jane Morgan's Little “Bigger” House, the stair-less new location holds its own heritage, and advantages. The first cut blond pine floor stretches 2,000 square feet, as opposed to the 1,575 feet customers and crew were accustomed to at the old. But there are fewer steps needed: 10 to be exact, to the storeroom, and the Aurora Inn, where Jane Morgan's regularly holds fashion shows, is out across the street from the front door. And the ambiance has moved along with the clothes.

“I think it's at least as old as my (original) building,” Zabrinskie said.

And don't let the Susan Bristol, David Brooks or Sigrid Olson sportswear; or the Barry Bricken, Louben Spanner, and Elliot Loren, beautifully fitting clothing lines scare you, as being too pricey.

“We have a sales room with items 75 percent off. Fabulous things. Nothing we're ashamed of,” Zabrinskie said. She describes the look of Jane Morgan's as: “Updated classics - classic lines with updated flair.”

A grand opening held Friday and Saturday celebrated the new 378 Main St. location, which has parking in back and is handicapped accessible.

“I just really love the idea of helping women build their confidence,” Zabrinskie said. “Women come to me with their self-esteem in my hands.”